Home
Melbourne Office
Ph (03) 9600 1111
Fax (03) 9278 8830
Level 9, 365 Queen St
Melbourne, Vic 3000
Australia


Display Apartments
Southbank Central

Inspect at
191 CityRoad Southbank
Melway: 1D M6
Mon - Sat, 10am to 5pm
Sundays 12 to 5pm


News & Editorials



Every week Central Equity writes a number of news editorials which appear in Melbourne newspapers. This weeks article is posted below.
Click here to access our archive of news editorials




28/04/01

Working in the City... Living Near Work


A recently released census by the Melbourne City Council reported an increase in demand for café lifestyle.  The growth was tied to a rise in jobs in the city. 
 
Victoria continues to enjoy the strongest jobs growth in Australia with 17,000 new positions created in February 2001 (from Office of the Minister for Post Compulsory Education Training and Employment : Strong Jobs Growth in Victoria defies national Trend)
Employment Minister Lynne Kosky said Victoria's unemployment rate remained at 6.3 per cent while the national rate jumped 0.3 per cent to 6.9 per cent.
Victoria's unemployment rate of 6.3 per cent is the second best in Australia, with New South Wales enjoying a better unemployment rate at 6.2 per cent.City employment grew 10.1% to 202,8840 an annual growth rate of 3.3 per cent.  In comparison, employment in Victoria had an annual growth rate of 2.4 percent.
 
The study focused on land use and employment in the CBD, Southbank and some of the East Melbourne between June and November last year.  The general trend is that Melburnians are moving away from the suburbs to live in the central city within walking distance of where they work and party.
 
Looking at the demographic changes, today’s lifestyle is quite different from a decade ago.  The importance of technology, value and service is apparent in the way people do things and live their lives.
 
At current, 80% of housing stock designed for young families, and 70% of households do not have children.  There is large mismatch of housing stock.  The growing demand for apartment living is an indication of this fact.
 
Furthermore, 60% of women will be in the workforce by 2010, which means the service industry will become even more important over time.
 
Australia has an aging population, as the world do in general.  In Australia, By 2001 - 34% of the population will be over 50 by year 2001 and by 2050 - 43% of the population will be over 50.  This is an important statistic for businesses, government and community.  The type of services and products in the market will have to be modified to change to suit the needs of the consumers.
 
Central Equity, Melbourne’s leading property developer, is at the forefront of providing inner city living – apartments in prime locations in the inner city areas.  Popularity of apartment living is the result of the demographic change.  Central Equity’s apartments are affordable considering the location and quality of product.
 
Whether it is for the investment or to live in, apartment living in the inner city has taken off.  The Melbourne City Council 2000 census showed the number of dwellings in the CBD and Southbank grew by 3262 or 109%, since the last census in 1997.  Despite of the increased in number of dwellings, Central Equity’s wholly owned subsidiary reported that the current occupancy rate of Central Equity’s apartment is over 98%.  Central Equity has over 40 completed developments in the inner city area, averaging 115 apartments each.  This clearly shows that rental demand is strong and that many people choose to live in Central Equity’s apartment.  To find out more about why people choose to buy from Central Equity’s apartment, click here.


Click here for the archive of Central Equity editorials


Recent Articles
7/04/01
Booming Southbank: there is more to come...

30/03/01
"A one stop shop for inner city apartments"

14/02/01
Aussie Interest Rates Slashed

10/02/01
MELBOURNE INNER LIVING IS POPULAR

2/02/01
Inner city apartments - Low maintenance lifestyle

6/01/01
INNER CITY LIVING THE CHOSEN WAY OF LIFESTYLE IN THE 21ST CENTURY

23/12/00
MELBOURNE CBD INVESTOR UPDATE

16/12/00
THE LANGUAGE OF REAL ESTATE (Part 2)

9/12/00
THE LANGUAGE OF REAL ESTATE (Part 1)

25/11/00
CENTRAL EQUITY's Q&A to BUYING PROPERTIES OFF-THE-PLAN IN AUSTRALIA

18/11/00
LANDLORDS AND TENANTS RIGHTS AND RESPONSIBILITIES PART 2

11/11/00
Managing your investment apartment

4/11/00
LANDLORDS AND TENANTS RIGHTS AND RESPONSIBILITIES

28/10/00
Ask the Question when buying "off the plan"

13/10/00
Victoria a Winner Worldwide


13/10/00
Press Release - The Summit on Southbank


6/10/00
Melbourne Condos - Now Complete - Pictures & Virtual Tour


7/07/00
Melbourne's new wave of inner city living - Is it fact or fad?


23/06/00
Can they Deliver?



Archives

Archives
for other articles please visit our archive.


Central Equity Melbourne Australia

CENTRAL EQUITY LIMITED, Level 9, 365 Queen St, Melbourne, Vic 3000, Australia
Telephone (61 3) 9600 1111, Fax (61 3) 9278 8830

Copyright 2003. Central Equity Limited. Disclaimer.